Equity Profile

MAR

Marriott International, Inc.

Consumer DiscretionaryHotels, Resorts & Cruise Lines$95.7B

Aug4Tue

Pre-Earnings Brief

UpcomingQ2-2026Pre-Market9:00 AM EDT

Company Snapshot

Marriott International, Inc. (MAR) is a leading global hotel and resort company that operates a wide range of accommodations, from luxury hotels to budget-friendly options....

Key Metrics to Watch

Occupancy Rate

This metric indicates how well Marriott is filling its rooms, which directly impacts revenue.

75%

Average Daily Rate (ADR)

ADR reflects the average price Marriott charges for its rooms, which is crucial for revenue growth.

$150

1 more metrics, Wall Street expectations, options signals, track record, and call prep available with Pro.

MAR Q2-2026 Earnings Preview

Context

Company Snapshot

Marriott International, Inc. (MAR) is a leading global hotel and resort company that operates a wide range of accommodations, from luxury hotels to budget-friendly options. As consumer spending on travel and leisure continues to rebound, Marriott's performance is closely tied to trends in the hospitality industry and overall economic conditions.

Earnings Scorecard·Last 8Q

EPS Beat Streak

EPS Beat Rate

75%

Avg EPS Surprise

+1.30%

Avg Stock Reaction

+0.41%

Last Quarter Recap

In Q1 2026, Marriott reported an earnings per share (EPS) of $2.72, exceeding expectations by 5.63%. The stock saw a positive reaction, gaining 1.28% the following day.

Management Promises & Guidance

Focus on expanding its loyalty program to drive repeat business.
Commitment to enhancing digital booking capabilities.
Plans to open new properties in key markets.

Expectations

Wall Street Expectations

Overall, investors are cautiously optimistic about Marriott's upcoming earnings, expecting solid performance driven by increased travel demand.

Bull Case

If Marriott reports strong occupancy rates and higher ADR, it could signal robust recovery in the travel sector, leading to a positive stock reaction.

Bear Case

Conversely, if occupancy rates fall short of expectations or if management expresses concerns about rising costs, it could lead to a negative market response.

Key Metrics to Watch

Occupancy Rate

75%

This metric indicates how well Marriott is filling its rooms, which directly impacts revenue.

Average Daily Rate (ADR)

$150

ADR reflects the average price Marriott charges for its rooms, which is crucial for revenue growth.

Revenue per Available Room (RevPAR)

$112.50

RevPAR combines occupancy and ADR to give a comprehensive view of hotel performance.

Expectations

Two Questions That Matter

The print will turn on these two things.

What will the occupancy rate be for Q2 2026?

Occupancy rate is a key indicator of demand and can significantly impact revenue, making it a focal point for investors.

How does management view the impact of rising operational costs?

Understanding management's perspective on cost pressures will help gauge potential impacts on margins and profitability.

Edge

What the Street Is Missing

Why consensus could be wrong

The Street may be underestimating the impact of rising operational costs on Marriott's margins, which could lead to disappointing results.

Supporting Evidence

Historical trends show that rising costs have previously impacted profitability in the hospitality sector.

The options market indicates a higher implied move, suggesting that investors are bracing for potential volatility.

Recent commentary from industry peers indicates challenges in maintaining pricing power amid inflation.

Key Risk

If operational costs rise significantly, it could undermine the expected earnings growth.

Edge

Thesis-Break Levels

Pre-commit to what would confirm each case.

This quarter's performance hinges on how well Marriott can capitalize on the ongoing recovery in travel and manage rising costs.

Bull Confirmed If

Occupancy rates exceeding 80% would confirm strong demand recovery.

Bear Confirmed If

Occupancy rates below 70% would raise concerns about a slowdown in travel demand.

Pre-Earnings Positioning

Options Market

Implied Move

±4.0%

Historical Avg

±3.4%

Pricing rich

The options market is pricing in a potential move of about 4% in either direction, indicating some uncertainty ahead of the earnings report.

Options are pricing ±4.0% while MAR has averaged ±3.4% over the last 8 prints — setup is pricing rich.

Detail

ATM IV

0.3%

30d HV

27.0%

Calls (338K)P/C Ratio: 1.06Puts (92K)

Preparation

Post-Print Playbook

Likely market behavior by outcome — not investment advice.

Beat & Raise

If Marriott beats expectations, history suggests the stock could rise by around 3.1%, confirming a strong recovery narrative.

In-Line / Cautious

An in-line report with cautious commentary may lead to a muted reaction, reflecting ongoing uncertainties in the market.

Miss

If the company misses expectations, history indicates a potential drop of about 3.45%, which would raise red flags about demand.

Earnings Track Record

Preparation

What to Listen For

Call Prep

1Details on occupancy rates and how they compare to pre-pandemic levels.
2Any updates on new property openings and expansion plans.
3Management's outlook on cost pressures and their impact on margins.
4Insights into customer booking trends and preferences.
5Updates on the loyalty program and its effect on repeat business.

See the full picture

AI-powered briefs, options data, and 20 quarters of history — everything you need before earnings.

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Company Snapshot

Marriott International, Inc. (MAR) is a leading global hotel and resort company that operates a wide range of accommodations, from luxury hotels to budget-friendly options....

Key Metrics to Watch

Occupancy Rate

This metric indicates how well Marriott is filling its rooms, which directly impacts revenue.

75%

Average Daily Rate (ADR)

ADR reflects the average price Marriott charges for its rooms, which is crucial for revenue growth.

$150

1 more metrics, Wall Street expectations, options signals, track record, and call prep available with Pro.

MAR Q2-2026 Earnings Preview

Context

Company Snapshot

Earnings Scorecard·Last 8Q

EPS Beat Streak

EPS Beat Rate

75%

Avg EPS Surprise

+1.30%

Avg Stock Reaction

+0.41%

Last Quarter Recap

In Q1 2026, Marriott reported an earnings per share (EPS) of $2.72, exceeding expectations by 5.63%. The stock saw a positive reaction, gaining 1.28% the following day.

Management Promises & Guidance

Focus on expanding its loyalty program to drive repeat business.
Commitment to enhancing digital booking capabilities.
Plans to open new properties in key markets.

Expectations

Wall Street Expectations

Overall, investors are cautiously optimistic about Marriott's upcoming earnings, expecting solid performance driven by increased travel demand.

Bull Case

If Marriott reports strong occupancy rates and higher ADR, it could signal robust recovery in the travel sector, leading to a positive stock reaction.

Bear Case

Conversely, if occupancy rates fall short of expectations or if management expresses concerns about rising costs, it could lead to a negative market response.

Key Metrics to Watch

Occupancy Rate

75%

This metric indicates how well Marriott is filling its rooms, which directly impacts revenue.

Average Daily Rate (ADR)

$150

ADR reflects the average price Marriott charges for its rooms, which is crucial for revenue growth.

Revenue per Available Room (RevPAR)

$112.50

RevPAR combines occupancy and ADR to give a comprehensive view of hotel performance.

Expectations

Two Questions That Matter

The print will turn on these two things.

What will the occupancy rate be for Q2 2026?

Occupancy rate is a key indicator of demand and can significantly impact revenue, making it a focal point for investors.

How does management view the impact of rising operational costs?

Understanding management's perspective on cost pressures will help gauge potential impacts on margins and profitability.

Edge

What the Street Is Missing

Why consensus could be wrong

The Street may be underestimating the impact of rising operational costs on Marriott's margins, which could lead to disappointing results.

Supporting Evidence

Historical trends show that rising costs have previously impacted profitability in the hospitality sector.

The options market indicates a higher implied move, suggesting that investors are bracing for potential volatility.

Recent commentary from industry peers indicates challenges in maintaining pricing power amid inflation.

Key Risk

If operational costs rise significantly, it could undermine the expected earnings growth.

Edge

Thesis-Break Levels

Pre-commit to what would confirm each case.

This quarter's performance hinges on how well Marriott can capitalize on the ongoing recovery in travel and manage rising costs.

Bull Confirmed If

Occupancy rates exceeding 80% would confirm strong demand recovery.

Bear Confirmed If

Occupancy rates below 70% would raise concerns about a slowdown in travel demand.

Pre-Earnings Positioning

Options Market

Implied Move

±4.0%

Historical Avg

±3.4%

Pricing rich

The options market is pricing in a potential move of about 4% in either direction, indicating some uncertainty ahead of the earnings report.

Options are pricing ±4.0% while MAR has averaged ±3.4% over the last 8 prints — setup is pricing rich.

Detail

ATM IV

0.3%

30d HV

27.0%

Calls (338K)P/C Ratio: 1.06Puts (92K)

Preparation

Post-Print Playbook

Likely market behavior by outcome — not investment advice.

Beat & Raise

If Marriott beats expectations, history suggests the stock could rise by around 3.1%, confirming a strong recovery narrative.

In-Line / Cautious

An in-line report with cautious commentary may lead to a muted reaction, reflecting ongoing uncertainties in the market.

Miss

If the company misses expectations, history indicates a potential drop of about 3.45%, which would raise red flags about demand.

Earnings Track Record

Preparation

What to Listen For

Call Prep

1Details on occupancy rates and how they compare to pre-pandemic levels.
2Any updates on new property openings and expansion plans.
3Management's outlook on cost pressures and their impact on margins.
4Insights into customer booking trends and preferences.
5Updates on the loyalty program and its effect on repeat business.