Equity Profile

WIX

Wix.com Ltd.

Information TechnologyInternet Services & Infrastructure$3.3B

Aug5Wed

Pre-Earnings Brief

UpcomingQ2-2026Pre-Market9:00 AM EDT

Company Snapshot

Wix.com Ltd. is a leading platform that enables users to create websites and manage their online presence easily....

Key Metrics to Watch

EPS

Earnings per share is a key indicator of profitability and will show how well Wix has managed its costs and revenue.

$1.20

Revenue

Total revenue reflects the company's ability to attract and retain customers, which is vital for growth.

$553M

Wall Street expectations, options signals, track record, and call prep available with Pro.

WIX Q2-2026 Earnings Preview

Context

Company Snapshot

Wix.com Ltd. is a leading platform that enables users to create websites and manage their online presence easily. As part of the Information Technology sector, Wix plays a crucial role in the growing trend of digitalization and online business, catering to a diverse range of customers from small businesses to individuals.

Earnings Scorecard·Last 8Q

EPS Beat Streak

EPS Beat Rate

88%

Avg EPS Surprise

+262.78%

Avg Stock Reaction

-5.13%

Last Quarter Recap

In Q1 2026, Wix reported an EPS of $0.68, significantly beating expectations by 362.59%. However, the stock dropped 27.10% the following day, indicating market skepticism despite strong performance.

Management Promises & Guidance

Focus on enhancing user experience and platform capabilities.
Commitment to expanding customer base and market reach.
Plans to invest in marketing and product development.

Expectations

Wall Street Expectations

Analysts are cautiously optimistic about Wix's upcoming earnings, expecting solid EPS and revenue figures. However, the mixed historical performance raises concerns about how the market will react.

Bull Case

If Wix exceeds expectations, particularly in EPS, it could signal strong operational efficiency and customer growth, leading to a positive stock reaction.

Bear Case

Conversely, if the company fails to meet revenue expectations or provides weak guidance, it could reinforce negative sentiment and lead to a significant stock decline.

Key Metrics to Watch

EPS

$1.20

Earnings per share is a key indicator of profitability and will show how well Wix has managed its costs and revenue.

Revenue

$553M

Total revenue reflects the company's ability to attract and retain customers, which is vital for growth.

Expectations

Two Questions That Matter

The print will turn on these two things.

Will Wix's EPS exceed the consensus estimate of $1.20?

A strong EPS could indicate effective cost management and revenue growth, which are critical for investor confidence.

What guidance will Wix provide regarding future revenue growth?

Investors will closely watch for any signs of slowing growth or challenges in customer acquisition, which could impact stock performance.

Edge

What the Street Is Missing

Why consensus could be wrong

The Street may underestimate Wix's ability to leverage its platform for new customer acquisition, leading to stronger-than-expected revenue growth.

Supporting Evidence

Wix's recent product enhancements could attract more users, contrary to cautious market sentiment.

The options market's pricing suggests traders expect a larger move, indicating potential for positive surprises.

Historical performance shows that Wix often beats EPS estimates, which could lead to a positive reaction.

Key Risk

If Wix's revenue growth outpaces expectations, it could challenge the current bearish sentiment.

Edge

Thesis-Break Levels

Pre-commit to what would confirm each case.

The market is debating Wix's ability to maintain growth amidst competitive pressures and economic conditions.

Bull Confirmed If

An EPS of $1.50 or higher would confirm strong operational performance and growth potential.

Bear Confirmed If

An EPS below $0.80 would suggest significant challenges in revenue generation and cost management.

Pre-Earnings Positioning

Options Market

Implied Move

±41.56%

Historical Avg

±12.0%

Pricing rich

The options market is pricing in a substantial move, indicating that traders expect significant volatility around the earnings report.

Options are pricing ±41.6% while WIX has averaged ±12.0% over the last 8 prints — setup is pricing rich.

Detail

ATM IV

0.9%

30d HV

113.1%

Calls (88K)P/C Ratio: 0.38Puts (65K)

Preparation

Post-Print Playbook

Likely market behavior by outcome — not investment advice.

Beat & Raise

If Wix beats expectations, history suggests a potential stock increase of around 7.91%, confirming strong operational strength.

In-Line / Cautious

If results are in line but cautious guidance is provided, the stock may react neutrally, reflecting uncertainty in future growth.

Miss

If Wix misses expectations, the stock could drop significantly, with historical patterns indicating an average decline of around 14.31%.

Earnings Track Record

Preparation

What to Listen For

Call Prep

1Any updates on customer acquisition strategies and their effectiveness.
2Insights into product development and new features being rolled out.
3Management's outlook on competitive pressures in the website-building space.
4Details on marketing investments and their expected impact on growth.
5Any commentary on macroeconomic factors affecting customer spending.

See the full picture

AI-powered briefs, options data, and 20 quarters of history — everything you need before earnings.

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Company Snapshot

Wix.com Ltd. is a leading platform that enables users to create websites and manage their online presence easily....

Key Metrics to Watch

EPS

Earnings per share is a key indicator of profitability and will show how well Wix has managed its costs and revenue.

$1.20

Revenue

Total revenue reflects the company's ability to attract and retain customers, which is vital for growth.

$553M

Wall Street expectations, options signals, track record, and call prep available with Pro.

WIX Q2-2026 Earnings Preview

Context

Company Snapshot

Earnings Scorecard·Last 8Q

EPS Beat Streak

EPS Beat Rate

88%

Avg EPS Surprise

+262.78%

Avg Stock Reaction

-5.13%

Last Quarter Recap

In Q1 2026, Wix reported an EPS of $0.68, significantly beating expectations by 362.59%. However, the stock dropped 27.10% the following day, indicating market skepticism despite strong performance.

Management Promises & Guidance

Focus on enhancing user experience and platform capabilities.
Commitment to expanding customer base and market reach.
Plans to invest in marketing and product development.

Expectations

Wall Street Expectations

Analysts are cautiously optimistic about Wix's upcoming earnings, expecting solid EPS and revenue figures. However, the mixed historical performance raises concerns about how the market will react.

Bull Case

If Wix exceeds expectations, particularly in EPS, it could signal strong operational efficiency and customer growth, leading to a positive stock reaction.

Bear Case

Conversely, if the company fails to meet revenue expectations or provides weak guidance, it could reinforce negative sentiment and lead to a significant stock decline.

Key Metrics to Watch

EPS

$1.20

Earnings per share is a key indicator of profitability and will show how well Wix has managed its costs and revenue.

Revenue

$553M

Total revenue reflects the company's ability to attract and retain customers, which is vital for growth.

Expectations

Two Questions That Matter

The print will turn on these two things.

Will Wix's EPS exceed the consensus estimate of $1.20?

A strong EPS could indicate effective cost management and revenue growth, which are critical for investor confidence.

What guidance will Wix provide regarding future revenue growth?

Investors will closely watch for any signs of slowing growth or challenges in customer acquisition, which could impact stock performance.

Edge

What the Street Is Missing

Why consensus could be wrong

The Street may underestimate Wix's ability to leverage its platform for new customer acquisition, leading to stronger-than-expected revenue growth.

Supporting Evidence

Wix's recent product enhancements could attract more users, contrary to cautious market sentiment.

The options market's pricing suggests traders expect a larger move, indicating potential for positive surprises.

Historical performance shows that Wix often beats EPS estimates, which could lead to a positive reaction.

Key Risk

If Wix's revenue growth outpaces expectations, it could challenge the current bearish sentiment.

Edge

Thesis-Break Levels

Pre-commit to what would confirm each case.

The market is debating Wix's ability to maintain growth amidst competitive pressures and economic conditions.

Bull Confirmed If

An EPS of $1.50 or higher would confirm strong operational performance and growth potential.

Bear Confirmed If

An EPS below $0.80 would suggest significant challenges in revenue generation and cost management.

Pre-Earnings Positioning

Options Market

Implied Move

±41.56%

Historical Avg

±12.0%

Pricing rich

The options market is pricing in a substantial move, indicating that traders expect significant volatility around the earnings report.

Options are pricing ±41.6% while WIX has averaged ±12.0% over the last 8 prints — setup is pricing rich.

Detail

ATM IV

0.9%

30d HV

113.1%

Calls (88K)P/C Ratio: 0.38Puts (65K)

Preparation

Post-Print Playbook

Likely market behavior by outcome — not investment advice.

Beat & Raise

If Wix beats expectations, history suggests a potential stock increase of around 7.91%, confirming strong operational strength.

In-Line / Cautious

If results are in line but cautious guidance is provided, the stock may react neutrally, reflecting uncertainty in future growth.

Miss

If Wix misses expectations, the stock could drop significantly, with historical patterns indicating an average decline of around 14.31%.

Earnings Track Record

Preparation

What to Listen For

Call Prep

1Any updates on customer acquisition strategies and their effectiveness.
2Insights into product development and new features being rolled out.
3Management's outlook on competitive pressures in the website-building space.
4Details on marketing investments and their expected impact on growth.
5Any commentary on macroeconomic factors affecting customer spending.