Equity Profile

NKE

NIKE, Inc.

Consumer DiscretionaryFootwear$61.2B

Jun30Tue

Pre-Earnings Brief

UpcomingQ4-2026After Close5:00 PM EDT

Company Snapshot

NIKE, Inc. is a leading global brand in the footwear and apparel industry, known for its innovative athletic products....

Key Metrics to Watch

Earnings Per Share (EPS)

EPS is a key indicator of profitability and reflects how much profit is allocated to each share of stock.

$0.13

Revenue

Revenue growth is crucial for assessing the company's overall sales performance and market demand.

$10.8B

Wall Street expectations, options signals, track record, and call prep available with Pro.

NKE Q4-2026 Earnings Preview

Context

Company Snapshot

NIKE, Inc. is a leading global brand in the footwear and apparel industry, known for its innovative athletic products. As a major player in the consumer discretionary sector, NIKE's performance is closely tied to consumer spending trends and brand loyalty.

Earnings Scorecard·Last 8Q

EPS Beat Streak

EPS Beat Rate

100%

Avg EPS Surprise

+45.16%

Avg Stock Reaction

+0.75%

Last Quarter Recap

In the last quarter, NIKE reported an EPS of $0.35, exceeding expectations by 20.69%. The stock reacted positively, gaining 3.08% the following day.

Management Promises & Guidance

Continue to innovate in product design and technology.
Expand market presence in emerging markets.
Focus on sustainability initiatives.

Expectations

Wall Street Expectations

Analysts are cautiously optimistic ahead of the earnings report, expecting NIKE to meet or slightly exceed EPS and revenue estimates.

Bull Case

If NIKE can leverage its brand strength and innovative products, it may report higher than expected sales, particularly in footwear.

Bear Case

Concerns about consumer spending and potential supply chain issues could lead to disappointing results, especially if revenue falls short of expectations.

Key Metrics to Watch

Earnings Per Share (EPS)

$0.13

EPS is a key indicator of profitability and reflects how much profit is allocated to each share of stock.

Revenue

$10.8B

Revenue growth is crucial for assessing the company's overall sales performance and market demand.

Expectations

Two Questions That Matter

The print will turn on these two things.

Will NIKE's revenue meet or exceed the consensus estimate of $10.8B?

Revenue performance is critical to understanding demand for NIKE's products and overall business health.

How will management address potential supply chain challenges?

Supply chain issues could significantly impact production and sales, making this a key focus for investors.

Edge

What the Street Is Missing

Why consensus could be wrong

The Street may be underestimating NIKE's ability to drive sales through innovative product launches and strong brand loyalty, especially in emerging markets.

Supporting Evidence

NIKE's recent product launches have received positive consumer feedback, suggesting strong demand.

The options market indicates a higher expected move than historical averages, suggesting traders anticipate significant news.

Past performance shows NIKE consistently beats EPS estimates, indicating potential for another positive surprise.

Key Risk

If revenue comes in below $10.7B, it could signal deeper issues with consumer demand.

Edge

Thesis-Break Levels

Pre-commit to what would confirm each case.

The market is weighing NIKE's ability to maintain growth amid economic pressures and competition.

Bull Confirmed If

An EPS of $0.15 or higher would confirm strong demand and effective cost management.

Bear Confirmed If

An EPS below $0.09 would raise concerns about sales and profitability.

Pre-Earnings Positioning

Options Market

Implied Move

±12.28%

Historical Avg

±1.2%

Pricing rich

The options market is pricing in a significant move, indicating that traders expect volatility around the earnings announcement.

Options are pricing ±12.3% while NKE has averaged ±1.2% over the last 8 prints — setup is pricing rich.

Detail

ATM IV

0.5%

30d HV

26.8%

Calls (10.8M)P/C Ratio: 0.21Puts (3.0M)

Edge

Historical Setup Match

Cross-company pattern from 30 similar setups.

Prior-quarter beat + options rich in Consumer Discretionary

n=30

Fade rate: 8 of 21 (38%)

This setup has occurred 30 times across Consumer Discretionary in the last 2 years. 13 of 21 (62%) held or extended their move within 5 days — this setup typically holds direction. The average absolute 1-day move is 4.9%, with a raw directional average of +2.2% (modestly positive historical bias).

Preparation

Post-Print Playbook

Likely market behavior by outcome — not investment advice.

Beat & Raise

If NIKE beats expectations, history suggests a potential stock increase of around +0.75%, confirming strong brand performance.

In-Line / Cautious

A cautious in-line report could lead to muted reactions as investors await further clarity on future guidance.

Miss

If NIKE misses expectations, history suggests a potential decline of around -0.26%, raising concerns about market conditions.

Earnings Track Record

Preparation

What to Listen For

Call Prep

1Details on revenue performance across different product categories.
2Updates on supply chain management and any challenges faced.
3Insights into consumer trends and demand in key markets.
4Any new initiatives or product launches planned for the upcoming quarters.
5Management's outlook on economic conditions affecting consumer spending.

See the full picture

AI-powered briefs, options data, and 20 quarters of history — everything you need before earnings.

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Company Snapshot

NIKE, Inc. is a leading global brand in the footwear and apparel industry, known for its innovative athletic products....

Key Metrics to Watch

Earnings Per Share (EPS)

EPS is a key indicator of profitability and reflects how much profit is allocated to each share of stock.

$0.13

Revenue

Revenue growth is crucial for assessing the company's overall sales performance and market demand.

$10.8B

Wall Street expectations, options signals, track record, and call prep available with Pro.

NKE Q4-2026 Earnings Preview

Context

Company Snapshot

Earnings Scorecard·Last 8Q

EPS Beat Streak

EPS Beat Rate

100%

Avg EPS Surprise

+45.16%

Avg Stock Reaction

+0.75%

Last Quarter Recap

In the last quarter, NIKE reported an EPS of $0.35, exceeding expectations by 20.69%. The stock reacted positively, gaining 3.08% the following day.

Management Promises & Guidance

Continue to innovate in product design and technology.
Expand market presence in emerging markets.
Focus on sustainability initiatives.

Expectations

Wall Street Expectations

Analysts are cautiously optimistic ahead of the earnings report, expecting NIKE to meet or slightly exceed EPS and revenue estimates.

Bull Case

If NIKE can leverage its brand strength and innovative products, it may report higher than expected sales, particularly in footwear.

Bear Case

Concerns about consumer spending and potential supply chain issues could lead to disappointing results, especially if revenue falls short of expectations.

Key Metrics to Watch

Earnings Per Share (EPS)

$0.13

EPS is a key indicator of profitability and reflects how much profit is allocated to each share of stock.

Revenue

$10.8B

Revenue growth is crucial for assessing the company's overall sales performance and market demand.

Expectations

Two Questions That Matter

The print will turn on these two things.

Will NIKE's revenue meet or exceed the consensus estimate of $10.8B?

Revenue performance is critical to understanding demand for NIKE's products and overall business health.

How will management address potential supply chain challenges?

Supply chain issues could significantly impact production and sales, making this a key focus for investors.

Edge

What the Street Is Missing

Why consensus could be wrong

The Street may be underestimating NIKE's ability to drive sales through innovative product launches and strong brand loyalty, especially in emerging markets.

Supporting Evidence

NIKE's recent product launches have received positive consumer feedback, suggesting strong demand.

The options market indicates a higher expected move than historical averages, suggesting traders anticipate significant news.

Past performance shows NIKE consistently beats EPS estimates, indicating potential for another positive surprise.

Key Risk

If revenue comes in below $10.7B, it could signal deeper issues with consumer demand.

Edge

Thesis-Break Levels

Pre-commit to what would confirm each case.

The market is weighing NIKE's ability to maintain growth amid economic pressures and competition.

Bull Confirmed If

An EPS of $0.15 or higher would confirm strong demand and effective cost management.

Bear Confirmed If

An EPS below $0.09 would raise concerns about sales and profitability.

Pre-Earnings Positioning

Options Market

Implied Move

±12.28%

Historical Avg

±1.2%

Pricing rich

The options market is pricing in a significant move, indicating that traders expect volatility around the earnings announcement.

Options are pricing ±12.3% while NKE has averaged ±1.2% over the last 8 prints — setup is pricing rich.

Detail

ATM IV

0.5%

30d HV

26.8%

Calls (10.8M)P/C Ratio: 0.21Puts (3.0M)

Edge

Historical Setup Match

Cross-company pattern from 30 similar setups.

Prior-quarter beat + options rich in Consumer Discretionary

n=30

Fade rate: 8 of 21 (38%)

Preparation

Post-Print Playbook

Likely market behavior by outcome — not investment advice.

Beat & Raise

If NIKE beats expectations, history suggests a potential stock increase of around +0.75%, confirming strong brand performance.

In-Line / Cautious

A cautious in-line report could lead to muted reactions as investors await further clarity on future guidance.

Miss

If NIKE misses expectations, history suggests a potential decline of around -0.26%, raising concerns about market conditions.

Earnings Track Record

Preparation

What to Listen For

Call Prep

1Details on revenue performance across different product categories.
2Updates on supply chain management and any challenges faced.
3Insights into consumer trends and demand in key markets.
4Any new initiatives or product launches planned for the upcoming quarters.
5Management's outlook on economic conditions affecting consumer spending.